Incrementum

Porsche is “Driven to Perfection”, because perfection on its own is unattainable; there is always one step that can be taken, always “One missing detail”. Growth is always incremental. It is that drive for perfection that is the force behind innovation and growth in beauty, technology and progress. It's what makes people people people; work is never finished... there is always a future. It brings the www to life: women, wheels and watches.

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This ode to perfection has been executed in the most perfectionist printing technique, applying an exceptionally large format of sublimation technique to high-gloss aluminum with razor-sharp white details.

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